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Seminars
The latest schedule of Marketing Research Seminars conducted by the UTS School of Marketing is now available.

Course Revisions
Both the undergraduate and postgraduate coursework programs have been extensively revised, with the new programs to begin in Autumn Semester 2009. Information on subjects which will be offered, recommended program sequences and recommended subject sets is now available.

September 2008
Researchers in the Centre for the Study of Choice, led by Visiting Distinguished Professor Richard T. Carson, have made an in-depth study of Australians' attitudes to strategies to combat climate change. The results will be essential reading for those with an interest in the climate change debate. (more...)

July 2008
Dr Graham Massey has been honoured with the award of best paper in the "Selling and Sales Management" track at the 2008 UK Academy of Marketing Conference, at the Robert Gordon University, Aberdeen, Scotland. The paper is:

Massey, G. and Dawes P. "Power, Interdependence, and Influence in Marketing Manager/Sales Manager Working Relationships."

December 2007
[Professor Louviere]
At the 2007 conference of the Australian and New Zealand Marketing Academy (ANZMAC) it was announced that Professor Jordan Louviere, the School's Director of Research, was to be honoured as a Fellow of the Academy. In being awarded this title, Professor Louviere joins an elite group of scholars who have made an outstanding contribution to the marketing discipline. You can read more about this achievement on the UTS News page (and see more about the title of Fellow on the ANZMAC website).

August 2007
The UTS Business Faculty Mission Statement speaks of "...ability to apply relevant theory to solve practical problems" and "...skills to address core business issues in specific professional contexts". School of Marketing Associate Lecturer Anouche Newman has demonstrated what these concepts can really mean. Read more here.

July 2007
Professor Louise Young, Ms Lynne Freeman, and Ms Daniela Spanjaard have received a Citation for Outstanding Contribution to Student Learning (citation listing- pdf) for "sustained development of student inspiration, achievement and curiosity through their engagement in a practice-based, research-led group project setting".

The Carrick Institute (web site) states:

'Carrick Citations' are granted to people who have made a significant contribution to the quality of student learning in a specific area of responsibility over a sustained period, whether they are academic staff, general staff, sessional staff or institutional associates. People who are awarded Carrick Citations are widely recognised for their achievements within the nominating institution and have received strong institutional endorsement.

This is the second year in a row that a teaching team from the School of Marketing has received this prestigious award (previous award).

April 2007
Research journal publisher, Emerald Group, invites each journal's editorial team to nominate what they feel has been that title's Outstanding Paper from the previous 12 months. A paper (The adoption of the internet by export firms in transitional markets) authored by two academics of the School of Marketing, Associate Professor Nigel Barrett and Dr Tho Nguyen - published in Asia Pacific Journal of Marketing and Logistics - was recognised as an Outstanding Paper at the Emerald Literati Network Awards for Excellence 2007.

December 2006
At the annual conference of the Australian and New Zealand Marketing Academy the Best Paper Award in the Entrepreneurship, Innovation and New Product Development Track was presented to Paul F. Burke from the School of Marketing, for his paper: "Meaningless and Ambiguous Differentiation: Considering Their Relative Value Using Random Utility Theory and Signalling Theory". The 2006 conference of the Australian and New  Zealand  Academy of  Management saw Marketing academic Dr Bruce Perrott collect the Conference Best Paper Award in the stream of Quality & Operations Management for the paper: "Strategic Management of Quality in Health Care". The paper was co-authored with Raechel Hughes (University of Canberra).

October 2006
The strength of research undertaken by staff from the School of Marketing was confirmed by the announcement of the latest research funding [ARC website] by the Australian Research Council. The funded projects [School researchers shown italicised] were:

Discovery Projects:

  • Prof MP Keane;  Amount awarded: $345,000;  Area: Econometrics
  • Prof JJ Louviere (and D Street, N Wasi, P Wang);  Amount awarded: $286,000;  Area: Applied Economics

Linkage Projects Round 1:

  • Prof RJ Gibson (and P Bell, H Pattinson, A Lloyd James); Amount awarded: $142,000;  Area: Cultural Studies

July 2006
The 2006 Carrick Citations [website]  for Outstanding Contributions to Student Learning have just been announced (Citation document - pdf file) in which School of Marketing academics have been nationally recognised (Carrick Institute website). Congratulations to: Dr Sara Denize (School of Marketing), Mr Paul Burke (School of Marketing), Mr Luke Greenacre (School of Marketing), and Mr Jonathan Pratt (School of Management).   The award was made:

" For exemplary team teaching that improved students' learning, engagement, and environment in a large enrolment, first-year compulsory Business statistics subject."

June 2006
The Graduate School of Business (website) Prize for Excellence in Teaching for Spring Semester 2005 has been awarded to David Cox of the School of Marketing. It is awarded to the most outstanding Graduate School of Business teacher as judged by students in recognition of their exemplary teaching and ability to inspire students with enthusiasm for advancement of learning.

 

May 2006

      

Further improvements to the teaching of the School of Marketing will be sought through a new research project to be undertaken by a team which includes a member of the School of Marketing. Dr Bruce Perrott and his colleagues have been awarded a Faculty of Business Teaching & Learning Grant for a project titled 'The Invisible Faculty: An investigation of the role and support needs of part-time Faculty of Business teaching staff.' The Project Leader is Dr Doug Davis (School of Management), and others involved are Dr Len Perry, Dr Stephen Topple, and Mr Bob Connor.

The goals of the project are:

  • to establish an information base from which programs that support and develop the teaching capabilities of the Faculty’s part-time teaching staff can be derived;
  • to build a profile of the concerns and needs of part-time teaching staff throughout the Faculty; to investigate the attitudes of part-time teaching staff towards the University, the Faculty, the sponsoring School, the student body and the quality of their teaching work;
  • to establish the extent to which part-time teaching staff are able to apply practice based experience to their classroom teaching; and
  • to identify ‘best practice’ in terms of cost effective support for part-time teaching staff at UTS and make recommendations to the Faculty of Business to consider implementation.

May 2006
During a Faculty of Business graduation ceremony, teaching staff from the School of Marketing (shown at right) were honoured for their outstanding teaching through the presentation of an award for innovative team teaching by the UTS Vice-Chancellor and President, Professor Ross Milbourne.

The award was made for exemplary innovation in a team teaching approach to the first year statistics subject 21633 Business Information Analysis.

      


    Award recipients: Jonathan Pratt (School of Management), Dr Sara Denize and Paul Burke (School of Marketing); and Luke Greenacre (absent; School of Marketing).

March 2006
Dr Graham Massey of the School of Marketing is the co-author of a paper that has been recognised as the European Journal of Marketing 'Outstanding Paper' at the Emerald Literati Network Awards for Excellence 2006  (External website). The paper:

Dawes, Philip L., and Graham R. Massey (2005), “Antecedents of Conflict in Marketing’s Cross-Functional Relationship with Sales,” European Journal of Marketing, Volume 39, No. 11/12, pp. 1327-1344.

sought to develop and test a model of the factors which explain the level of interpersonal conflict between Marketing Managers and Sales Managers, using a sample of 200 Sales Managers in the UK and Australia. [abstract]

March 2006
Researchers from the School of Marketing who are studying choice modelling will be working with internationally renowned economist Professor Michael Keane who begins a five-year Federation Fellowship at UTS this year.  Read more (Website)

February 2006
Centre for the Study of Choice (CenSoC) is now a Key UTS University Research Centre (Website)

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